Melburnians are really taking to massage. It’s no secret that massage is good for you and I could rattle off a dozen health benefits but you probably already know them or could guess them. As a remedial massage therapist, I’m finding that the people of Melbourne are really becoming aware of the different types of massage and other therapies available to them. They know that they can get a rebate from their health insurer for remedial massages and their health funds are also advertising this fact on TV! I’ve seen many advertisements from NIB promoting the fact that they cover remedial massage along with physio, chiro and dental etc.
Research I did in my business plan in the RMIT Business Plan Competition showed that there was an estimated $400 million being spent annually on massage in Australia! That’s a lot of massages. But when you compare that to how much people would be spending on beer, servicing their cars, petrol, gym memberships. Although I am biased, being a massage therapist and all, I think people aren’t spending enough on massage! I’m even guilty of going a long time in between massages. Put your health and wellbeing before your car, your nights out in Melbourne and glossy magazines. Put $20 aside every week and have a massage at the end of every month!
What I’m seeing in Melbourne with massage is an increased media presence and general community chat. There’s training courses being advertised frequently and people talking about the massages they have had along with the usual stories of going to the hair dresser, having a killer session with the personal trainer and trying out new things like hot yoga.
So if you’re in Melbourne and have a few aches and pains book yourself in for a massage – you deserve it!
alexstup
July 21, 2010 at 10:41 pm
it was very interesting to read.
I want to quote your post in my blog. It can?
And you et an account on Twitter?
litllefroggy
August 1, 2010 at 7:21 am
I would like to exchange links with your site melbournemassage.info
Is this possible?